Here are breaches of trust, safeguarding, privacy and law. They expose kids to risks of online harm and discrimination.

Charities and public services must not share kids or encourage kids to share their troubles with social media and ad systems.

Social media only allow sites to use their embeds if sites respect terms regarding age limits, parental consent and data collection.

Had these organisations paid attention to the terms, they may have realised that what they were doing was wrong.

If you are distressed by any content, please seek support. The Samaritans are available on 116 123.

Anti-Bullying Alliance (National Children’s Bureau)

"I am being bullied"

This page has a target audience of a bullied child.

The Anti-Bullying Alliance (NCB) offers support material on this page for children in this situation.

Some forms of bullying reflect very vulnerable situations: especially if it is happening at home.

Children need anonymity, confidentiality and to trust the protective services they go to when in trouble and here the NCB is failing them.

They have chosen to use YouTube and as a result they have violated the child's privacy, with not just YouTube, but Google Doubleclick collecting identifiable data on the page regarding the child's interest.

But it is not just privacy, the usage of the embed poses many of the risks raised on the NSPCC page on this site.

Is it fixed?


Raising the complaint

13th January 2023: A complaint sent to the charity and ICO.

No response received

16th February 2023: The charity was notified again and a response requested.

No response received